ROLE OF BUSINESS INTELLIGENCE AND SOCIAL MEDIA IN ONLINE MARKETING
Collecting and studying social media business intelligence may appear like an difficult job . Although all business administrator and manager understands they should make profit from social media to promote to potential customers and always keep consumers engaged, these same administrators and managers simply cannot measure the results of social media as well as internet marketing routines . Without these types of metrics it is not easy to rationalize the hard work and expenditures of internet marketing, social media advertising and marketing and ppc advertising campaigns . Just like any kind of business program or even project, in case ...